

Naruto is a premium Japanese scissor maker founded in 1963 in Takarazuka, Hyogo, handcrafting shears built to last 20 to 30 years.
Naruto is a professional hair-scissor brand from Japan, founded in 1963, building Cobalt Alloy shears in the elite range.
Compare Naruto with another brandNaruto Scissors (鳴門シザー) has been handcrafting shears in Takarazuka, Hyogo since 1963, and among Japanese professionals it carries the kind of name that turns up as a reference point whenever premium shears come up. Sixty-plus years, a small team under president Yuji Kawano, and every pair built by hand rather than machine. The blades and parts are mirror-finished individually, and the company puts the expected working life at 20 to 30 years.
This is the first surprise. Naruto’s website reads like a brochure, not a store. No prices, no add-to-cart, just a pointer toward an authorized dealer. That’s deliberate. The brand runs on the old Japanese model where beauty dealers carry sample cases into salons and sell face to face, and Naruto leans entirely into it. For an overseas stylist it means tracking down a distributor rather than checking out online. Pricing sits in the premium band, roughly $400 to $800, and the blade material is a sintered powdered cobalt alloy — though Naruto says more about geometry than about steel grades.
The craft detail here is genuinely unusual. The target blade angle is 45 degrees, finished evenly from base to tip at a consistent thickness, which the maker credits for its “soft cutting feeling.” The blade curve, the part that decides how the cut feels, is set by tapping the blade with a mallet toward about 0.03 mm of curvature, roughly the width of one hair. There is no gauge for it. The craftsman works by eye and accumulated feel. Sharpening on a whetstone is the same: just enough pressure for a smooth open and close, with the metal dust cleared carefully, because one slip at that stage ruins the pair. The internal “three-dimensional circular ride” structure ties it together.
Worth knowing before you cut: a new Naruto needs breaking in, a process called narashi-giri (慣らし切り). Stylists who use the brand reckon on about 10 clients before the action settles into its best feel. If you expect perfection on the first head, you’ll be let down. That’s normal at this level and part of buying something finished by hand. For the wider field, the Japan hub collects the country’s other makers.
Yes. Naruto is a Japanese maker founded in 1963, with its workshop in Takarazuka, Hyogo. Every pair is handcrafted there and made in Japan.
Naruto describes its blade material as a sintered powdered cobalt alloy. The brand publishes more about its blade geometry than about a numbered steel grade.
Naruto sits in the premium band, roughly $400 to $800 a pair. Prices are not listed on the brand site, which works through authorized dealers rather than a checkout.
Yes. Alongside its cutting and thinning ranges, Naruto offers left-handed scissors.
Naruto is known for hand-finished shears built around its three-dimensional circular ride pivot and a signature soft cutting feel.
Naruto sells through authorized dealers in Japan and select international distributors rather than directly online. The brand site points buyers to a dealer to arrange a purchase.
Sources: official Naruto website and authorised retailer listings. Last reviewed June 2026.